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How to make your CV stand out: Creative strategies that work

Your CV is one of the most important documents you’ll ever create. It’s your first impression, your calling card, and often your only chance to persuade employers and recruiters that you’re the right person for the job. In a crowded market, knowing how to make your CV stand out can make all the difference.

We’ve all heard the stories: applicants sending out dozens – if not hundreds – of CVs, facing rejection after rejection, hoping their dream job will eventually land. While persistence is commendable, the traditional scattergun approach is increasingly outdated.

Instead, it’s time to think differently. Below are some creative, modern strategies to promote your CV – and yourself – without getting lost in the crowd:

  • Start a blog showcasing your industry expertise or career journey. Share insights, achievements, and lessons learned to build your online presence
  • Run a personal campaign on social media. Highlight your key skills, share testimonials, and engage with relevant communities
  • Host or attend networking events and meetups. Introduce yourself confidently and make connections in real life
  • Watch inspiring TED Talks – or better yet, deliver your own. Demonstrate your passion and communication skills
  • Think outside the box. You could even stand outside your favourite café with a sign introducing yourself and the role you’re seeking – bold moves can spark conversations
  • Use a professional CV template that’s modern and clean to make an immediate visual impact
  • Include links to your social media profiles, especially LinkedIn, to give employers a broader sense of who you are
  • Consider a video CV or a creative LinkedIn header image to inject personality into your application
  • Make your email address more inviting – something as simple as “hello@” can feel more approachable than formal openings.

When exploring how to make your CV stand out, honesty remains essential. Always be truthful about your skills and experiences – overselling yourself can lead to disappointment and missed expectations. Keep your professional image authentic but compelling.

Lastly, stay up to date with the latest trends in the job market. Follow industry leaders on LinkedIn, subscribe to relevant blogs and newsletters, and join online communities. A great place to start is our Freedom Works Community message boards – sign up HERE to connect with others and get inspired.